WE ARE THE INTERSECTION BETWEEN:
Interiors . Branding. Business Strategy
CORE SERVICES
BRAND STRATEGY
Brand clarity workshops
Brand audits
Audience Archetypes
Competitor analysis
Brand positioning
Mission
Vision
Values
Brand personality
Brand voice
Unique value proposition
VISUAL IDENTITY
Logo suites
Color palettes
Typography
Brand icons
Patterns
Textures
Mood boards
Packaging direction
Menu direction
Brand Guidelines
WEBSITE DESIGN
Branded website design custom-made for your business
BUSINESS CONSULTING
Brand management
Business naming
Business plans
Employee culture
Goal setting
Business coaching
COMMERCIAL INTERIOR DESIGN
Storytelling
Interior concept narrative
Branded interior graphics
Atmosphere direction
Furniture direction
Textile direction
Space planning
Color palette
Finish direction
Mood boards
3D renderings
Virtual walkthroughs
"Instagrammable" moments
Scents & Music
GRAPHIC DESIGN
Business cards
Flyers
Branded social media templates
Pop-up shop design
Launch campaign design
Presentation decks
PACKAGE DEALS
BRAND FOUNDATIONS
For the business owner who needs clarity
What's included:
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90-Minute brand discovery workshop
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Competitor landscape snapshot
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Brand positioning statement
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Unique value proposition
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Audience Archetype profile
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Mission/Vision/Core values
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Brand personality
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Brand voice
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Business clarity report
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2 Round of revisions
Outcome:
You will understand exactly who your brand is, what makes it strategically different, how to talk about it, and who you are targeting
1
2
*Most Popular
SIGNATURE IDENTITY PACK
For businesses ready to look established, cohesive, and visually unforgettable
What's included:
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Everything in Foundation PLUS:
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Full custom logo suite - Primary, secondary, and submark
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Color palette & Typography
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Branded icons, textures, patterns
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Social media starter templates
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Brand icons, patterns, and textures
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Packaging or Menu direction
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Visual direction mood board
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Brand Guidelines PDF
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Website design
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3 Rounds of revisions
Outcome:
You will have full brand clarity and a Brand Guidelines PDF you can easily hand off to a designer or social media manager to keep your brand cohesive across all touchpoints
3
THE ATMOSPHERE EXPERIENCE
For physical locations who want a fully immersive space
What's included:
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Everything in the Signature Identity Pack PLUS:
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Interior concept narrative
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Brand atmosphere/customer experience strategy
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Spacial storytelling
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Featured moment concepts - Instagrammable moments, signature materials, lighting mood, scent and music direction
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Space planning ideas
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3D Visual concepts
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Environmental graphic concepts
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Furniture styling inspiration
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Finish and material direction
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4 Rounds of revisions
Outcome:
Full brand clarity, a full visual identity system, and a fully designed interior concept design ready to pass off to an architect, builder, or contract furniture dealer
GET IN
TOUCH
For client inquiries only*
FILL OUT THE FORM TO GET IN CONTACT WITH US - WE ARE HAPPY TO ANSWER ANY QUESTIONS!
Servicing all across the US
Based out of Metro Detroit, MI, USA
For business collaborations or general questions, please contact us at toneandtactic@gmail.com